Wilson Chan

Fashion brands are always trying to apply innovative approaches to their marketing. They want to be ahead of the curve, stay closely in touch with consumers’ needs and expectations, and inspire them. They want to innovate to stay ahead of their competitors. Technology has revolutionised fashion design and marketing. With this constant pressure on them … Read more

As the investment community moves towards more holistic and risk-centric approaches to investments, there has been an increase in investment in ESG-focused funds, and with it greenwashing ESG. These funds have different investment mandates, but they all aim for the same value proposition: a lower risk profile with higher ESG standards. The problem with ESG … Read more

After nearly 30 years of COP, it seems that the COP 27 climate summit has attracted more scepticism than in previous years. From the UN climate conference’s sponsorship by Coca-Cola, one of the biggest plastic polluters of all time according to Greenpeace. Then there were the private jets which flew in from more than 40 airports … Read more

Last month, Permutable attended the Times Earth Business Summit supported by KMPG and Natwest Group. It was a stark reminder to all businesses of every size that now is the time to environmental concerns and commitments into action – because there is no tomorrow.  Here we share some of the key environmental concerns raised at … Read more

A sustainable financial system is one that is sound – economically, socially and environmentally. The goal of a a system which has sustainable finance at its core is to meet current and future needs while protecting the environment. Sustainable practices keep our planet healthy and clean for future generations. However, there is still a long … Read more

Tackling the climate crisis requires a combined effort across science, business and governments of the likes that has never been seen before.  However, while there are still many unknowns concerning AI, scientists and AI specialists around the world are actively working to maximize its usefulness, particularly when it comes to reducing greenhouse gas emissions. With increased … Read more

It’s not often that we cover the same topic back to back in our articles, however just as we published our latest thought piece on ESG greenwashing, we were dismayed to read in The Times that HSBC invested so called “sustainable bonds” in fossil fuels and other unsustainable practices. For those who can not access … Read more

Not long ago, university researchers summarised all the evidence on how businesses, governments and others distorted information to produce a view that suited them. They called it the “dark side of information management”. They showed how widespread this disinformation behaviour was. Recently, this behaviour has emerged in a new form, which sees companies greenwashing. It … Read more