We are delighted to officially reveal a new brand identity and website developed in partnership with digital design agency Soak for the next phase of intelligence-led decision making. Permutable AI is now officially Permutable. The name change marks a new chapter for the company and reflects how our work has evolved. Artificial intelligence remains central to our solutions, but our purpose has always been broader: helping organisations make better decisions from complex global information.

Permutable transforms unstructured data into structured, explainable intelligence. We help institutional investors, enterprises and decision-makers monitor market narratives, understand emerging risks and identify opportunities across macroeconomics, commodities, geopolitics and global information flows. Our new brand identity and website have been created to reflect that wider vision.

Why we are becoming Permutable

When we started as Permutable AI, the name helped describe the technology behind the company. Today, our customers know us for something more specific: the intelligence we provide.

They use Permutable to understand what is happening in markets, why it matters and how signals are changing over time. That includes macroeconomic sentiment, commodities intelligence, event detection, geopolitical monitoring, narrative analysis and API-delivered data products. The move to Permutable gives us a simpler and clearer identity for the business we have become. It also reflects where we are heading: towards a broader intelligence platform for organisations that need timely, source-linked and decision-ready insight.

Built for complex information environments

Markets are increasingly shaped by fast-moving information. A policy comment, supply-chain disruption, geopolitical event or shift in sentiment can quickly become relevant for investors, traders and risk teams. The challenge is not simply accessing more data. It is knowing which signals matter, how they connect and whether they are becoming market-relevant.

At Permutable, we help make those signals more visible. Our technology analyses large volumes of global information and turns them into structured intelligence that can be used across research, trading, risk monitoring and decision workflows.

This includes:

Macroeconomic sentiment across inflation, growth, policy and country-level risk
Commodities intelligence across energy, metals and agriculture markets
Event intelligence for monitoring emerging developments and market-moving narratives
Geopolitical risk monitoring across regions, themes and sectors
API and data feeds for integration into institutional workflows
AI-powered decision support for teams working with complex, fast-moving information

A clearer way to tell the Permutable story

The new Permutable brand has been developed to better communicate what we do and who we serve. We worked closely with digital agency Soak on the development of our new website and brand experience. The result is a clearer expression of our role in the market: helping institutions turn global information flows into actionable intelligence. The change is about making our identity match the work we are already doing and the direction we are moving in.

The Permutable name and new visual identity is already being rolled out across our website, product documentation, client materials and digital channels.

A word from our founder

“Permutable has always been about helping people understand complex systems more clearly. AI is a powerful part of that, but the real opportunity is bigger: building intelligence infrastructure that can help organisations see change earlier, understand risk in context and make better decisions in uncertain environments. Becoming Permutable reflects that ambition and the next phase of the company we are building.”

Wilson Chan, Founder and CEO, Permutable

From our CMO

“Our clients are not looking for technology for its own sake. They are looking for clarity: a better way to understand markets, spot risk, identify opportunity and act with confidence. The Permutable brand gives us a stronger platform to tell that story, and to reflect the scale of what we are building as intelligence becomes an increasingly important layer in decision-making.”

Talya Stone, Chief Marketing Officer, Permutable

The next phase

This rebrand comes at an important moment for Permutable. We are continuing to expand our intelligence offerings across macroeconomic sentiment, commodities intelligence, market sentiment indices and next-generation AI-driven research tools with some big releases on the horizon.

Our forthcoming developments are focused on helping institutional teams identify narrative shifts, policy risks, geopolitical pressure and macro turning points with greater clarity. The aim is simple: to help our customers understand what is happening, why it matters and what may happen next.

Take a look around

Our new website is now live. Explore the new Permutable brand, our updated product pages and our latest thinking on market intelligence, macroeconomic sentiment, commodities sentiment and AI-powered decision support and let us know your feedback.

Explore the new website

Permutable AI is now Permutable